Optimizing Restaurant Loyalty Programs with Mobile Engagement

Today's prix fixe menu includes 5 essential entrée staples for building brand affinity through timely and relevant mobile messaging

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Mobile engagement is key for the success of loyalty programs for restaurants.

72%

of online searches for the restaurant industry are conducted on a mobile device, signaling guests are making dine-in decisions on the go (Source: Hitwise)

70%

of consumers say they have received text messages and mobile app push notifications from a brand on their phones (Source: Vibes + Industry Dive studioID 2023 Consumer Trends Report)

46%

of consumers that get text messages and push notifications from brands say that the main motivation for receiving them is loyalty benefits (Source: Vibes + Industry Dive studioID 2023 Consumer Trends Report)

Building strong loyalty programs for restaurants through timely and relevant mobile messaging.

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